If you don't know the story, then check out the other "UNC/NCAA cloud" thread. There are a few posts + tweets linked inside about what happened.
The summary is: A guy was on Twitter for 2-3 weeks pretending to be a guy with inside information about the scandal. Obviously, Wolfers and other Truther fanbases leeched onto that. The guy claimed the allegations actually went as far back as 1989 and that "we could lose 3 banners". When it was announced UNC was going to release the NOA today, he got even more looks because it starting sounding like he was legit. Then he tweeted "GO HEELS!" and revealed the troll.
Best part is: He had communications with Dan Kane, and some guys from CrackRide were citing him as "inside sources".
The Conclusion: People will believe what they want, regardless of facts. Now the lol@ncstate are getting the big "F*U" they deserve and the meltdown is going to begin, and the NOA doesn't even mention MBB or FB.