North Carolina at Duke: Most-Watched Game of the Season on TV

[DF1972]

No. 8 North Carolina at No. 17 Duke on Saturday, March 5 (6:30 p.m. on ESPN), averaged 3,174,000 viewers, the most-watched college basketball game on record of the 2015-16 season on TV. Raleigh-Durham, the second highest market (2.7), and Kansas City, the third best (2.5), were up from a year ago.

http://espnmediazone.com/us/press-r...t-duke-most-watched-game-of-the-season-on-tv/

 

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